Job Detail

Data Analytics Manager – FMCG

Adam Tarsh
Europe
Full Time
Category : Consultancy Salary : £70,000 Reference Number : 884652 Experience(s) :  Year

Overview

Ambitious, results-driven data analyst and expert in consumer/shopper insight and digital marketing data needed now for global FMCG powerhouse. 

About Adam Tarsh

Data Analytics Manager – FMCG
€72K-€84K + Generous Benefits & Bonus Package
Amsterdam
TL884652

Head to Amsterdam for this exciting new role with this global FMCG powerhouse in a key global hub in Amsterdam. Our client is looking for ambitious, results-driven data analysts/scientists who can use their exceptional analytical thinking skills to unleash the power of consumer/shopper insight and digital marketing data, taking on this senior role in the Consumer Insights & Analytics function.

In this high-profile global team, you will run large-scale consulting and analytics projects using best-in-class tools to identify and generate actionable insights for major FMCG brands and markets. Slicing and dicing consumer panel data, spotting key correlations and making clear business recommendations are all part of the role. This is a role for someone with the ability to navigate their way across the business, talking with senior managers and proposing creative approaches to tackling business issues and challenges.

Key Skills Checklist

  • Robust experience gained in a client-side, data agency or consulting environment with a deep understanding of consumer panel data (Nielsen, Kantar, GfK etc)
  • Proven ability to cut through data using dashboards/reports to illustrate insights and guide the business
  • Strong presentation and reporting writing skills, able to communicate the value of insights to the business
  • Specific expertise in statistical modelling and machine learning techniques such as Linear/Logistic regression, k-means/KNN, decision tree analysis would be valuable
  • A good understanding of digital marketing data analysis such as campaigns (Google, Facebook, YouTube), SEO optimizers, etc.

Client Profile
A blue-chip global FMCG business with a huge portfolio of leading brands in the global household, health and personal care sectors, this company invests heavily in innovation and massive A&P spends, demonstrating huge and consistent growth over recent years. The culture is energetic, entrepreneurial and highly results-driven with opportunities to make a substantial contribution to the business. This is a business in which you’ll find plenty of drive and energy and a direct and open style; a working environment surrounded by smart people, where you’ll have exceptional opportunities to make your mark throughout your career.

The Tarsh Partnership is committed to finding the right roles for talented candidates. We are a leading name in marketing recruitment and have significant marketing recruitment experience working with brand management, communications, category management and insight/research specialists. If you would like to discuss this role, please contact Adam Tarsh now. adam@tarshpartnership.co.uk

 

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